Pay the Ferryman
What we do
- Our marketing assistants receive your queries or quote request.
- He/she will immediately send you our price quotation and advise - if we have all the required information, or ask for clarification of your needs.
- Then our project manager, via online consultations, will define all the details of the survey/research.
- The questionnaire (survey) will be translated to the relevant languages** (according to your need).
- Our questioners based on your instructions will execute the survey/research in the countries*** named by you.
- The results will be translated back into English.
- Our scientific researchers can summarize the findings (optional).
- When completed, we deliver the findings and/or the summary and all other documents.
- We send you our invoice.
* Please see page Our goals and our concepts for reference.
** Please see Global presence page for the available languages.
*** Please see Global presence page for the country list where we operate.
By definition we are a customized service provider offering analytical and data analysis services.
Definitions
Customized services offer a wide variety of marketing research to suit a client's specific needs. Each marketing research project is treated uniquely. (Opposed to Standardized services)
Standardized services are research studies conducted for different client firms but in a standard way. For example, procedures for measuring advertising effectiveness have been standardized so that the results can be compared across studies and evaluative norms can be established.
Analytical services include designing and pretesting questionnaires, determining the best means of collecting data, designing sampling plans, and other aspects of the research design.
Data analysis services are offered by firms, also known as tab houses, which specialize in computer analysis of quantitative data such as those obtained in large surveys.
Employee surveys can assess just about anything that relates to the work environment, including:
- Overall satisfaction
- Management/employee relations
- Corporate culture
- Career development
- Compensation
- Benefits
- Recognition and rewards
- Working conditions
- Training
- Staffing levels
- Safety concerns
- Policies and procedures
Consumer surveys can tell you:
- The demographics of your target audience including age, gender, income, marital status, educational level and leisure activities
- Why people make certain purchasing decisions
- When and where people shop
- If people have a need for your product or service
- If there is an untapped market for your product or service
- Current awareness of your brand versus your competitors'
